A Better Way to Profit From WordPress Plugins - The Tech Assassin

A Better Way to Profit From WordPress Plugins

Franck contacted me about a new product he wanted developed. But he wasn’t sure if he should have it done as a plugin or as SaaS (Software as a Service).

(If you don’t know – SaaS is a web app that you “sell” access to each month. Any tools you use online that you pay for fit under the “SaaS” category.)

  • If your service can run outside of WordPress, you should probably do it as SaaS instead of a plugin.
  • If your service depends on WordPress, you should probably do it as a plugin instead of SaaS.

There are exceptions to both “rules” but the above makes for pretty good guidelines.

A lot of marketers think that plugins are the way to go but here’s why they’re not:

  • It’s easier to get unpaid access to a plugin than it is for SaaS.
  • It’s harder to make plugins work for everyone. (Because every web host is different.)
  • You’re not allowed to encode your plugin code. That goes against the WordPress licence.
  • Plugins sometimes can’t be installed because of clashes with other plugins.

Those should be enough reasons for you to run away screaming from plugins. Of course, like I said, if your idea depends on WordPress, then a plugin makes sense.

But consider trying this:

Try making a SaaS that does all the heavy lifting and requires an active subscription. Then release a plugin that only “speaks” to your SaaS.

The benefits of doing this are:

  • Your plugin can be almost empty. Nothing worth stealing.
  • If someone stops paying, they stop getting benefits from your hard work.
  • You can upgrade your service any time without hoping and praying people will update.
  • Your plugin is more likely to work across a wide variety of websites with all kinds of other plugins installed.

Okay so how do you do all of this? You contact the “SaaS Assassin”… me!

About the author

Norio De Sousa

I'm a programmer who got tired of other programmers messing up your dreams. So I became an "Assassin For Hire" to save your day, clean up the mess others made, and get it working so you can get paid.